Elle Kim
Elle Kim is a designer and creative director navigates diverse media platforms with a passion for storytelling and crafting brand expression and experiences that resonate with audiences. She has led and mentored creative teams, redefining the designer's role as a catalyst for change by fostering new perspectives and pushing the boundaries of design. 

Most recently, she served as the Director of Design, leading the design team at the Museum of Modern Art. In this capacity, she oversaw large-scale, mission-driven projects, guiding the strategic direction and design development to expand and engage our audience across various touchpoints including brand identity, exhibitions, in-gallery experiences, wayfinding, education, events, and advertising.

Currently, she is working as a design consultant across the fields of art and design. 

Select projects2004-2022

MoMA Exhibition 
— The Original Emoji by Shigetaka Kurita
To announce the acquisition of the NTT DOCOMO’s original set of 176 emoji to the MoMA collection, we celebrated these humble masterpieces of design with our visitors through telling a story of its critical impact in the growth of a new visual language. The integration included displaying all 176 emoji on a wall with digital screens sharing their history and influence on mobile communication. Additionally, we crafted playful text messages translated into 9 languages to welcome international visitors.

Curators: Juliet Kinchin, Paul Galloway
Designer: Elle Kim, Kevin Ballon
Motion designer: Paul Danhauser